Hello classmates, my name is Carly Thompson and I am excited to be enrolled in Social Media Essentials BMC 312 this summer. I am particularly excited as I am in a new role with a start up organization and I will be launching our social media channels. So I am hoping this course will help… Read more
Growing up with both parents in the travel industry, I was always exposed to the latest events impacting the industry. From Canada 3000 going under in 2001 to the birth of Westjet in 1996, these topics were always covered at my dinner table. I remember the early years of Westjet and not really thinking too… Read more
This week in my Social Media Essentials class we discussed social media content best practices, which is very timely as I am working to launching our social media accounts at work and developing an editorial calendar. One comment that was made which I really need to remember when developing my editorial calendar is to focus… Read more
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